Have to say it looked pretty good. A bit bigger than I was expecting. But I could see myself driving one. Reviews seem largely positive too - and the thing appeals to me on a lot of fundamental levels. A Wrangler light. Decent fuel economy, lots of room, feels like it'd be a pretty interesting car to drive.
Decided to check the pricing - up here you can't get into even the base Renegade, with 4WD, for less than $30 k after tax (and buying it without 4WD seems pointless). Nuts. The Trailhawk, which only comes with an auto, is closer to $35 k, and the limited is nearly $40.